Email: info@swmcommunications.co.za
My professional journey has been a remarkable one, marked by challenges, growth, and empowerment. Working as Trainee Account Manager at SWM Communications, a company founded by the visionary electrical engineer, Sandy Wardle, I have found a safe haven that not only champions female empowerment but also promotes engineers in the technology and built environment sectors....
This July we are exploring the latest insights and innovations in the business world, while giving you a few tips and tricks, curated by our Head of Digital Media, Charles Poulter to get your business at the top of its game. Join us as we dive into the exciting new trends that are reshaping the digital landscape unlocking tremendous growth opportunities for your business to stay ahead of the curve and drive towards success!...
In today’s competitive business landscape, marketing has become an essential component for companies across various industries. In the built and technology environments, including the engineering, construction, and technology-focused sectors, in particular, require strategic and effective marketing efforts to thrive in an ever-evolving world....
LinkedIn is a social media platform that enables business professionals to connect with one another, build relationships, share business ideas and strategies, while promoting their company and brand. It enables the professionals to establish relationships with other businesses, employees, and to reach potential clients and partners. With an estimated three quarters of a billion users, 40% of whom use it on a daily basis, LinkedIn is the world’s largest social network for professionals....
With more than one billion users globally, it is not surprising that increasing numbers of businesses of all kinds and sizes are today using Instagram as a platform to find new customers, engage existing ones and to grow their brands....
Design trends are ever-changing, and our team makes it their mission to constantly stay ahead of the curve by researching and implementing new trends. We believe that this is crucial, no matter what industry you are in. Our designers compiled a list of design trends they believe will dominate 2022, and we have decided to share this with you:...
Without data, you are just another person with an opinion, a famous quote by Edward Deming, an American engineer, statistician, professor and author. In 2020, over 3.6 billion people used social media, according to Statista.com, and this is why, using social media analytics has become even more crucial....
As the world gets smaller, ironically its virtual form grows larger. With remote teams getting popular by demand, our [traditional] systems and processes are increasingly going digital and the current situation makes it less easier, as it forces us all to accelerate adapting to new teaching and communication modes, platforms and a new dimension of skills....
The relationship between technology and work has been subject to change for a long time and little did we know what it would take for that to emerge. Of course, there has been a cultural paradigm shift in what society deems to be an “appropriate” workplace but trust me, working remotely has capitalised off that newly found freedom. Ask me how....
The use of the Internet has grown worldwide, and Internet connectivity is growing faster than ever on the African continent. According to a United Nations report, Africa has the world’s highest growth in terms of the move from fixed telephone lines to mobile devices. For brands, this means that there is a whole new audience that can be accessed through new methods of marketing and advertising. The use of traditional marketing as the only way to advertise is now being replaced with a diversity of methods, including social media. There are many benefits to using social media advertising to complement or...